Set a goal that excites me, Apple.
Think about it, does it move me?
If not, then the path to get there will feel boring.
But a goal that inspires me will generate enough fire to get me through the boring parts.
Keep focused.
I have 10 years to build a software company with many many product that people love to use and derive great utility from.
I generate revenue from many streams that flow together to become a surging river.
I am not here forever. Do it now.
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